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Firstly, I want to express how valuable it is that a toy brand considers the insights of specialists in this field, integrating children's psychological health into their designs. The Milestone collection is categorized into three different groups: Mini, Midi, and Maxi, addressing the developmental needs of various childhood stages.

The Mini series focuses on three essential needs during the transition from the womb to the world: touch, sound, and teething. Various textures enrich children's tactile experiences and support their sensory development. The sounds produced mimic ambient noises from the womb, creating a comforting environment without overwhelming stimuli, helping babies feel safe and relaxed. Teething toys aid in developing self-soothing skills during the teething phase.

As babies begin to take their first steps, they start exploring their bodies and surroundings, marking their journey toward individuation. The Midi series, which doubles as a bag with plush toys, supports these needs. This feature allows children to move comfortably without separating from their toys, carry their personal belongings, and develop a sense of ownership.

The plush toys in the Maxi series are designed with minimal facial expressions, a standout feature of this collection. This design allows children to attribute any meaning they wish to their toys using their imagination, a valuable contribution. The 365-day activity book included with the Maxi series plush toys will inspire families with great ideas and facilitate children in socializing with their friends and engaging in play.

I thoroughly enjoyed examining the MinikOiOi Plush Milestone Collection due to its meticulously considered details. I sincerely recommend it to parents.

Clinical Psychologist & Play Therapist Ms. Sinem Sevim

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